Think Pinterest is just for DIY and LinkedIn is just for resumes? Think again. This post breaks down how small businesses and service providers can use Pinterest to drive traffic and LinkedIn to build credibility—plus how to repurpose one piece of content across both platforms to double your visibility without doubling your workload.

Posting on social media isn’t the same as having a strategy. If you’re just throwing up content without a plan, you could be missing major opportunities for growth, engagement, and sales. This post dives into the difference between “just posting” and managing your social media with purpose—plus tips for planning, scheduling, and actually connecting with your audience.