5 Canva Design Hacks Every Small Business Owner Should Know
You don’t need to be a designer to create pro-level graphics. These Canva design hacks will save you time, keep your branding consistent, and help your small business stand out online—all without the overwhelm.
Pinterest and LinkedIn: The Underrated Power Duo for Your Marketing Strategy
Think Pinterest is just for DIY and LinkedIn is just for resumes? Think again. This post breaks down how small businesses and service providers can use Pinterest to drive traffic and LinkedIn to build credibility—plus how to repurpose one piece of content across both platforms to double your visibility without doubling your workload.
Why Social Media Isn’t Just Posting—And What You’re Missing Without a Strategy
Posting on social media isn’t the same as having a strategy. If you’re just throwing up content without a plan, you could be missing major opportunities for growth, engagement, and sales. This post dives into the difference between “just posting” and managing your social media with purpose—plus tips for planning, scheduling, and actually connecting with your audience.
Instagram vs. Facebook: Where Should You Focus Your Social Media Strategy?
Not sure whether to focus on Instagram or Facebook for your business? This platform comparison breaks down audience demographics, content types, engagement strategies, and tools—so you can create a smart, effective social media strategy in 2025 that actually moves the needle.
Instagram vs TikTok: Which One Is Right For Your Business?
Trying to decide between Instagram and TikTok for your business? This post breaks down the strengths of each platform—audience, content style, engagement, and more—so you can choose the best fit for your brand’s goals and visibility. Whether you're building long-term credibility or looking for viral growth, we’ve got the insights to help you decide.